Local is Lekker
Join us in supporting local entrepreneurs
Buy Local Products
We believe in South African entrepreneurs. We believe that by supporting them, you’re directly adding to job creation, economic growth and innovation in South Africa as a whole.
Create Income for Township-Based Entrepreneurs
We believe that there is no need for waste. All the packaging material we use is 100% biodegradable and 95% of the products listed are fully biodegradable and eco-friendly.
Re-Imagine a New Integrated South Africa
10% of all profits are reinvested into the entrepreneurs we work with. We don’t just want to support local entrepreneurs; we want to facilitate the growth of their businesses too.
Products from
Local Entrepreneurs
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Learn about our
Local Suppliers
All the suppliers listed on our website are Cape Town based entrepreneurs and are passionate about making a difference in South Africa. Learn more about their stories and why they’ve made the bold move to create something new. Get involved and remind yourself how proud you are to be a South African.
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About our Business
Ground Culture
Ground Culture believes in connecting small business to work together. We believe that it’s time to put the power back in the people’s hands, so we’ve created an easy way for people to support small business. Not only do we reinvest 10% of all profits into the businesses we work with, but all our packaging is 100% biodegradable.